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The Weekly Resource for Sales & Marketing Management.
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Sales and Marketing Management magazine
Featured Article

Your Most Important Sales Kickoff Is Your Next One

Sales kickoffs must be used to activate each salesperson's sense of purpose or companies risk getting lost in an endless cycle of onboarding.

Other Stories of Interest

A transition to the metaverse – a world where interactions primarily take place virtually – won’t happen overnight, but there are already signs it is occurring. Onboarding new B2B sales reps using virtual reality may become the norm as companies start another year with virtual teams.

B2B marketing in 2022 will continue to focus on rich storytelling, but it will include new voices, prioritize emerging mediums and approach thought leadership in new ways.

Our new report on the importance of getting all aspects of a compensation package right. Download the PDF or read the stories separately.

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